28th September 2021

iPRO Teams Up with The Basingstoke Half Marathon and 10k

iPRO are thrilled to become the Official Hydration Partner to The Basingstoke Half Marathon and 10k as the event celebrates its 10th anniversary.

On the 3rd of October, iPRO will support the Basingstoke Half Marathon and 10k as part of their #RunWithiPRO campaign, which was launched to support running event organisers whose businesses were significantly impacted by the pandemic. iPRO Hydrate – Sport Edition is a healthy isotonic drinks range bursting with vital vitamins and nutritional goodness. Coloured by nature and sweetened from natural sources, iPRO Hydrate – Sport Edition comes in four deliciously thirst-quenching flavours: Mango, Orange and Pineapple, Citrus Blend, and Berry Mix. Bottles of iPRO Hydrate – Sport Edition will be passed to runners at the finish line to aid their recovery and protect against muscle inflammation caused by dehydration.

Destination Basingstoke, the management team behind The Basingstoke Half Marathon and 10k, is a small not-for-profit company that manages a portfolio of showcase events around the local area. Their mission is to demonstrate the assets of the local Basingstoke area through an ambitious programme of projects, all funded through sponsorship and business support. iPRO are proud to support the community-centric organisation whose event’s endeavour to create a positive experiences for residents, visitors, and businesses, enhance the reputation of the town, and celebrate culture, heritage and contribute to civic pride​.

iPRO Global Partnerships Manager, Lucy Darrall, also spoke on the announcement:

“We’re honoured to be partnered with The Basingstoke Half Marathon and 10k as they celebrate their 10th anniversary. Events like these not only get people running again but creates a sense of community which is important for mental wellbeing. We look forward to keeping all the fantastic runners hydrated at the finish line”.

Basingstoke 10k, which runs in parallel with the established Basingstoke Half Marathon, will welcome 1200 participants as they follow the scenic out-and-back course to the village of Cliddesden. The Basingstoke Half Marathon and 10k course is a demanding course faced with prominent hills along the Cliddesden and Farleigh Wallop path. On the downhill stretch, runners have the chance to observe the most picturesque villages in Hampshire with a sweeping view of Basingstoke.

Jane Staff, Corporate Development Manager, commented on the partnership:

"This year is our big 10 Year Anniversary, and we are absolutely delighted to be working in partnership with iPRO, who will be supplying our runners with a fantastic healthy hydration drink as they cross the finish line. It is really important that our runners maintain good hydration pre, during, and post-race, so we are very happy to be able to offer them something that will help aid their recovery."

Runners who enjoy the tasty and refreshing hydration at the finish line can purchase cases of iPRO Hydrate – Sport Edition direct to their doorstep for less than £1 a bottle at iPRO.Direct, with FREE delivery!