13th June 2024

iPRO Visits Westmill parkrun

Hydrating the Nation: iPRO Hydrate Visits parkruns Across the UK

Summer is here, and parkrun enthusiasts across the UK are gearing up for their weekly 5k with a new companion in tow – iPRO Hydrate. As the global hydration partner of parkrun, iPRO is on a mission to ensure every parkrunner stays refreshed and hydrated. Already, the iPRO team has visited seven parkruns in 2024, including Armley parkrun, Harcourt Hill parkrun, and Penryn Campus parkrun, bringing their unique hydration experience to runners of all ages and abilities.

Bringing Hydration to the Heart of parkrun

iPRO’s commitment to parkrun goes beyond just the partnership designation. Their team is dedicated to engaging directly with parkrunners, giving them the opportunity to try iPRO Hydrate onsite. Available for purchase from the parkrun shop, iPRO Hydrate stands out as a low-sugar, healthy rehydration drink that supports both performance and recovery.

“We are incredibly proud to be the global hydration partner of parkrun,” said Lucy Darrall, Global Partnerships Manager at iPRO. “Our visits to parkruns across the UK allow us to connect with the community and support their hydration needs. We look forward to visiting even more parkruns this year and sharing the benefits of iPRO Hydrate with more runners.”

The Healthy Choice for Hydration

• What makes iPRO Hydrate the perfect companion for parkrunners? Here are some of the standout features:

• Low Sugar: Unlike many sports drinks on the market, iPRO Hydrate is low in sugar, making it a healthier choice compared to high sugar alternatives

• Natural Ingredients: Free from artificial colours and flavours, iPRO Hydrate is naturally sweetened using plant-based Stevia.

• Vitamin Boost: Each bottle contains 100% of the daily recommended Vitamin C, alongside added Vitamins B5, B6, B7, and B12. These vitamins are     essential for maintaining a healthy immune system and providing energy without the need for caffeine.

• Eco-Friendly Packaging: iPRO Hydrate bottles are fully recyclable and made with 30% recycled plastic, reflecting the brand's commitment to sustainability.

2024 parkrun Visit Highlights

The iPRO team’s summer tour has been met with enthusiasm from parkrunners who appreciate the added boost on warm Saturday mornings. At Armley parkrun, participants and volunteers engaged with the iPRO team to talk about what parkrun means to them.

- "I love parkrun because of the community; I am a keen parkrun tourist."
- "Everybody coming together on a Saturday morning, positive people getting together. Favourite part of my week.
- "I moved away from home and didn't know anyone, but I’ve met a lot of new people at parkrun."
- "I discovered parkrun and it allowed me to get back into running without the pressure of a running club."
- "Started off as something to do, and now it's become a habit, 603 runs later I recommend everyone to do it; it's great!
- "My mum was diagnosed with cancer; the worse her diagnosis got, the more parkrun meant to me. Half an hour away from my troubles."

Over at Harcourt Hill parkrun, participants enjoyed grabbing a bottle after taking part in their morning 5km.

Following iPRO’s visit Richard, Run Director at Harcourt Hill parkrun said "We were delighted to welcome iPRO Hydrate to our event on Saturday. Our runners, walkers and volunteers alike all enjoyed trying their great products. They even managed to bring the sunshine along too!"

Meanwhile, the scenic Penryn Campus parkrun provided the perfect backdrop for parkrunners to sample iPRO Hydrate amidst the lush Cornish landscape.

Rod, Run Director at Penryn Campus parkrun, stated:

“We were delighted to welcome Sam and Antonia from iPRO to our event at Penryn Campus on a beautiful sunny morning. The drinks samples were much appreciated and really refreshing and tasty.”

Looking Ahead

As the summer progresses, iPRO is excited to visit more parkruns, fostering a sense of community and wellbeing. Whether you’re a seasoned parkrunner or new to the 5k challenge, iPRO Hydrate aims to keep you feeling your best from start to finish.

Stay tuned for updates on where the iPRO team will be heading next, and don’t miss your chance to try this innovative hydration drink at your local parkrun. Here’s to a summer of fun, fitness, and fantastic hydration with iPRO!

For more information about iPRO Hydrate and to purchase your supply, visit the parkrun shop.

Feel free to share your iPRO Hydrate experiences on social media by tagging @iPROHydrate. Let’s make this summer the most hydrated one yet!