9th August 2022

iPRO Summer Tours Visits Valentines parkrun

iPRO, a brand leader in flavoured healthy hydration, is planning on making a splash across several parkrun locations. Over the course of the summer, the team will hit the road with their portfolio of healthy hydration drinks, visiting weekly parkrun events up and down the country to hydrate parkrunners as they take to the terrain under the sun.

The campaign will see the team engage with participants to highlight the importance of hydration - particularly during the dry, scorching summer weather when they’re at most risk of dehydration. At the finish line, parkrunners will have a chance to sample the refreshing taste of iPRO Hydrate with four fruity flavours to choose from: Berry Mix, Orange & Pineapple, Citrus Blend, and Mango.

In May, the team visited a handful of events in the lead up to The National Running Show South 2022 where iPRO welcomed parkrun to its stand with parkrun’s official Apricot product collection. The team also visited Lancaster parkrun earlier this year which went down a treat as participants exclaimed how rehydrated they felt after drinking a bottle of iPRO Hydrate.

Offering a healthful blend of essential vitamins, minerals, and electrolytes - drinking just one bottle helps the body absorb and retain fluids for optimal hydration. As the Recommended Drink by parkrun, iPRO Hydrate is sweetened naturally with Stevia and contains zero added sugar, caffeine, artificial colours and flavourings.

Andrew Gwilliam, Event Director of Valentines parkrun said:

"It was great to have iPRO visit our event, and the very warm and sunny weather meant we had a queue of thirsty parkrunners eager for the sample bottles that had been brought along!  We have a very diverse community so it was good to hear that iPRO's drinks are suitable for vegans and are halal (HFA approved).

Victoria from iPRO who attended the parkrun said:

"I have received enormous support from Valentines parkrun team, the volunteers were so helpful and supportive, we managed to have lovely discussions and shared a few laughs while working as a team to hydrate each runner, I would like to convey my best wishes and massive thank you to the team due to such welcome at their event"

Would you like the iPRO team to visit your parkrun? Follow us on Instagram and send us a DM to apply!