5th September 2022

iPRO Summer Tour Visits Hackney Mashes parkrun

iPRO, a brand leader in flavoured healthy hydration, is planning on making a splash across several parkrun locations. Over the course of the summer, the team will hit the road with their portfolio of healthy hydration drinks, visiting weekly parkrun events up and down the country to hydrate parkrunners as they take to the terrain under the sun.

The campaign will see the team engage with participants to highlight the importance of hydration - particularly during the dry, scorching summer weather when they’re at most risk of dehydration. At the finish line, parkrunners will have a chance to sample the refreshing taste of iPRO Hydrate with four fruity flavours to choose from: Berry Mix, Orange & Pineapple, Citrus Blend, and Mango.

In May, the team visited a handful of events in the lead up to The National Running Show South 2022 where iPRO welcomed parkrun to its stand with parkrun’s official Apricot product collection. The team also visited Lancaster parkrun earlier this year which went down a treat as participants exclaimed how rehydrated they felt after drinking a bottle of iPRO Hydrate.

Offering a healthful blend of essential vitamins, minerals, and electrolytes - drinking just one bottle helps the body absorb and retain fluids for optimal hydration. As the Recommended Drink by parkrun, iPRO Hydrate is sweetened naturally with Stevia and contains zero added sugar, caffeine, artificial colours and flavourings.

Run Director, James said:

"It was a hot morning at Hackney Marshes and many of our runners welcomed the opportunity to get hold of a refreshing drink after their run - as I did after a longer than usual run briefing! Victoria and the team were friendly, helpful and fit right in with the core team and the runners and they did a great job of leaving the marshes as clean as when they arrived! Thanks for choosing to come to Hackney Marshes and please do come back again soon!"

iPRO Representative, Victoria attended Hackney Mashes parkrun said:

"iPRO team received a warm reception at Hackney Mashes parkrun and enjoyed the sunny atmosphere working and engaging with volunteers as well as providing healthy hydration drinks to all the participants. Overall a fantastic day and a big thank you to the organisers for all their help provided on the day"

Would you like the iPRO team to visit your parkrun? Follow us on Instagram and send us a DM to apply!