26th July 2022

iPRO Summer Tour at Bournemouth parkrun

iPRO, a brand leader in flavoured healthy hydration, is planning on making a splash across several parkrun locations. Over the course of the summer, the team will hit the road with their portfolio of healthy hydration drinks, visiting weekly parkrun events up and down the country to hydrate parkrunners as they take to the terrain under the sun. 

The campaign will see the team engage with participants to highlight the importance of hydration - particularly during the dry, scorching summer weather when they’re at most risk of dehydration. At the finish line, parkrunners will have a chance to sample the refreshing taste of iPRO Hydrate with four fruity flavours to choose from: Berry Mix, Orange & Pineapple, Citrus Blend, and Mango. 

In May, the team visited a handful of events in the lead up to The National Running Show South 2022 where iPRO welcomed parkrun to its stand with parkrun’s official Apricot product collection. The team also visited Lancaster parkrun earlier this year which went down a treat as participants exclaimed how rehydrated they felt after drinking a bottle of iPRO Hydrate.

Offering a healthful blend of essential vitamins, minerals, and electrolytes - drinking just one bottle helps the body absorb and retain fluids for optimal hydration. As the Recommended Drink by parkrun, iPRO Hydrate is sweetened naturally with Stevia and contains zero added sugar, caffeine, artificial colours and flavourings.

parkrun volunteer, Sam, said:

"We had lots of positive feedback from Saturday. The parkrunners enjoyed the drinks and the interaction from the iPRO team." 

"With music to gather attention of the 416 people, the event briefing was very informative and was set up at the start line so when it finished they could start running immediately. Their was many shout outs including Lesley whose 60th birthday it was and Anna who was doing her 50th Parkrun. iPRO was also mentioned as they were handing out free drinks and goody bags." - Esme Shipman - Aged 10

iPRO's Brand Representative, Samuel Ridge, who attended the Bournemouth parkrun said:

"iPRO had a fantastic time at Bournemouth's parkrun, it was lovely to meet everyone on Saturday morning. Congratulations to all the runners who took part, we hope you enjoyed your refreshing iPRO drink at the end."

Would you like the iPRO team to visit your parkrun? Follow us on Instagram and send us a DM to apply!