30th December 2021

iPRO Announced as Official Hydration Partner for British Police Cricket Club

iPRO are pleased to announce they’ve been appointed as Official Hydration Partner for the British Police Cricket Club.

Already a proud and privileged partner of 1TeamActive, a pilot sport and activity programme launched by Team Police with the objective to boost the health and wellbeing of police forces across England, this new partnership will further consolidate iPRO’s commitment to supporting the policing community.

Formed in 1973, the British Police Cricket Club was originated to provide opportunities to play against County XIs, Armed Services, and other Representative teams. In 2021, a ladies  cricket team was formed to promote and expand women’s cricket throughout forces.

David Fraser-Darling, Secretary at Police Sport UK Cricket and Team Manager of British Police CC, commented:

“We are delighted to welcome iPRO as a partner to the BPCC. Keeping fluid levels up in the midst of a match boosts cognitive thinking enabling our players to perform at their best. We look forward to taking our representative teams to the next level with iPRO Sport Edition."

As Official Hydration Partner, iPRO will provide players with the hydration they need to keep refreshed and refuelled throughout match days. To date, iPRO have provided healthy hydration to the Police Cricket Tour 2021 in June and the Police National Cricket Final 2021 in September.

iPRO Sport Edition is a healthy hydration drink bursting with nutritional vitamins and added electrolytes. Two particular vitamins found in a bottle of iPRO Sport Edition are vitamin C and B vitamins which directly support energy levels and cognitive function. Available in four refreshing flavours (Berry Mix, Orange & Pineapple, Citrus Blend, and Mango), the iPRO Sport Edition range is caffeine-free and low-sugar.

iPRO Global Commercial Director, Sophie Christy, also commented on the announcement:

"We’re thrilled to be supporting the British Police Cricket Club and keeping players thoroughly hydrated on match days to safeguard their performance. This partnership will strengthen our association with Team Police, which we’re tremendously proud to support”.