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Industry
27th May 2022
iPRO Launches Scottish Rugby Labelled Sport Edition Range into SPAR Scotland Stores
iPRO are thrilled to launch the Scottish Rugby labelled Sport Edition range into over 120 SPAR Scotland stores.
iPRO Sport Edition is a healthy hydration drink sweetened naturally with Stevia and bottled up with added electrolytes, enabling the body to absorb and retain hydration. The caffeine-free drinks are enriched with B vitamins and vitamin C to bolster the immune system and overall wellbeing. The bottles emblazoned with the Scottish Rugby logo give a nod to the brand’s significant partnership with the Scottish Rugby.
iPRO Sport Edition is the chosen hydration drink by a number of high-profile Scottish sport teams - trusted by the likes of Glasgow Warriors, Edinburgh Rugby, Basketball Scotland and Dundee Utd. iPRO is also the preferred hydration partner for the FOSROC Super6 Tournament, a semi-professional league competition for Scottish Rugby clubs.
As the largest Scottish symbol group retailer with over 300 convenience stores, SPAR Scotland has been championing healthy eating and drinking through its support for the Healthy Living Programme. Ahead of the HFSS legislation, SPAR Scotland stores have started prioritising healthier and more nutritious product offerings, like iPRO Sport Edition, which achieves a gold-standard score of 0 under the HFSS nutrient profiling. The symbol group retailer is also launching various environmental initiatives which align with iPRO’s commitment to sustainability.
iPRO’s partnership with SPAR Scotland will expand the group’s offering of healthy beverages and promote healthy hydration when customers need it the most. As the summer weather approaches, keeping fridges stocked with iPRO Sport Edition will encourage customers to pick up an essential bottle of replenishing hydration.
It’s easy to become dehydrated without realising. Keep your hydration levels up with a refreshing bottle of iPRO Sport Edition, now on offer exclusively in SPAR Scotland stores. Find your nearest store here.
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