iPRO Hydrate, the premium healthy hydration drink, is now available in over 800 Motor Fuel Group (MFG) forecourts across the UK. MFG is the UK’s largest independent forecourt operator with branded store fronts for the likes of BP, Esso, Shell and Texaco. This marks a significant expansion for the brand, with an additional 400 stores set to stock iPRO Hydrate ahead of the summer peak.

To celebrate the launch, iPRO Hydrate 500ml bottles are available on a special Buy One, Get One Free promotion throughout February. Consumers can enjoy three refreshing flavours: Orange & Pineapple, Berry Mix, and Mango—perfect for those on the go.

Proper hydration is essential for drivers, with research showing that dehydration can reduce concentration and reaction times, increasing the risk of accidents. Studies indicate that even mild dehydration can impair driving performance as much as being over the legal alcohol limit. iPRO Hydrate is scientifically formulated to rehydrate the body four times faster than water, making it an ideal choice for those needing to stay sharp and focused on long journeys.

iPRO is proud to be the Global Hydration Partner of parkrun, supporting millions of participants in their commitment to physical and mental well-being. This partnership is built on shared values of promoting active lifestyles and ensuring hydration is accessible to all, whether during a morning run or a daily commute.

Thomas Garrad, Managing Director of iPRO, commented:
 “We are incredibly proud to launch iPRO Hydrate in Motor Fuel Group forecourts across the UK. MFG’s extensive network makes it easier than ever for consumers to access premium hydration while on the move. Whether it’s a quick stop during a long drive or a refuel after exercise, iPRO Hydrate is the perfect companion to keep people feeling their best."

With its expansion into MFG locations, iPRO Hydrate continues to solidify its position as the go-to functional hydration drink for active, health-conscious consumers. Find your local Motor Fuel Group location HERE to take advantage of February’s Buy One Get One Free offer!

‘Made for those who care’